Boutique Commerce

Boutique Commerce gave a growing fashion label its first real online store, replacing an Instagram-DM-only sales process that couldn't keep up with demand.

The storefront is fast and mobile-first — most of the boutique's customers shop from their phones. Product variants (size, color), stock levels, and pricing are managed from a simple dashboard the owner updates herself between deliveries, no developer required.

Checkout supports cash-on-delivery, InstaPay, and Fawry reference-code payment, covering how Egyptian shoppers actually prefer to pay. Since launch, online orders now account for over a third of total sales, and the owner reports checkout abandonment dropped sharply after we simplified the form to three steps.